International: Stockholm’s Metro transforms into a gigantic digital art gallery to combat commuter stress

Starting today, more than 250 digital billboards across Stockholm’s Metro will replace ad content with digital art. The initiative aims to help combat commuter’s anxiety by displaying artwork that is created specifically to remedy negative feelings such as tiredness, fear and stress. This will transform the capital’s public transport service into the world’s longest digital…

zOOHm with Johan Putseys #1

The DNA of out-of-home and its dazzling evolution Out-of-home is an urban media that has been sparking powerful emotions since the dawn of time. Our aim with zOOHm is to give you the opportunity to experience the very essence of OOH by immersing you in the very heart of the city landscape. Key market players…