Our values The DNA of our organisation

Freedom Flexibility Forward thinking Fulfilling promises

Our values are in the very DNA of our organisation. They make up a set of attributes that we can develop, share and celebrate, as a group of people spanning many cultures and languages.



We support and encourage entrepreneurial behaviour by our employees, customers and partners.

We stimulate our employees to think freely and creatively. In this way, we create innovative and original ideas from which customers benefit. Out-of-home AND out-of-the-box.



Every campaign is unique and tailored to specific needs and audiences. We don’t believe in one-size-fits-all solutions.

We believe completely different advertisers and partners don’t want identical products. Because differentiation is the key to a successful campaign, also in out-of-home advertising. The market demands out-of-home solutions that are tailored to our partners’ specific needs and target groups. Clear Channel is able to keep its leading position on the market by carefully selecting the right locations and by coming up with smart, creative solutions.

Forward thinking

We don’t just talk about what’s next, we want to be what’s next. Our gaze is firmly fixed on the future. We continually invest in the future and in our products.

We provide the best quality locations and we use the latest technology. In addition, we also make long-term investments in consumer research. It has contributed towards excellent insights into the advertising world regarding not only the efficiency of the out-of-home medium but also the emotional power of strong, creative concepts.

Fulfilling promises


To us, sustainability means long-lasting relationships with minimal environmental impact.

Naturally it goes without saying that we want to build up long-lasting relationships with our customers and partners by thinking carefully about the promises we make and our ability to deliver. But to us it also means going in search of smart solutions with minimal environmental impact.

The result?
You can always count on us for reliability with regard to products and services alike.

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